Dickey's Barbecue was ready to expand their great franchise to Western Canada. Edmonton was selected as their first location and it posed a challenge - to promote a new restaurant which is first of it's kind. They approached Caliph Digital to see how they can enter this market with a splash and leave a strong mark.
Caliph Digital executed a strategic approach, involving:
Drastic Increase in Online Exposure
The services provided by Caliph Digital led to a significant surge in Dickey's Barbecue's online exposure, evidenced by:
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